Äntligen finns det mindre på nätet

my mall
 

With the increasing popularity of e-shopping comes the decline of shopping in regular stores. My Mall offers a web platform for small shops, who don’t have the means to produce their own e-shopping sites.

Based on the insight that the smaller shops are being overshadowed by the bigger players like Amazon and Zalando, we developed a marketing strategy where My Mall will fight for the local stores and give them bigger space. 

In a time where you, of course, can find everything you can think of online – we created a campaign stating that there’s now less on the internet. For all of you not acquainted with Swedish, “Mindre” means both “smaller” (in the sense “smaller size”) and “less”.

 
 
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 Translation body copy: Now, we’re offering Stockholm’s smaller stores a bigger space. At My Mall, you shop from hundreds of stores and get your items delivered for only 49 kronor – the very same day. Welcome to mymall.se

Translation body copy: Now, we’re offering Stockholm’s smaller stores a bigger space. At My Mall, you shop from hundreds of stores and get your items delivered for only 49 kronor – the very same day. Welcome to mymall.se